Creating messaging with impact

Elizabeth (Liz) Caraway is a communicator with vast expertise in a wide range of digital and print media. She's worked in military, government, education, and construction industries.

Whether you're looking for content in social media, internal communications, marketing collateral, or news, Liz delivers meaningful results every time.

A few highlights

Liz has enjoyed many roles, from cofounding a small business and freelance writing to working with non-profits, federal agencies, and serving in the U.S. Air Force.

Here are a few accomplishments from her most recent roles 👉

Top 5 Finalist "Best Social Media Presence in Government"

Co-led the U.S. Patent and Trademark Office to recognition in the 2025 Golden Post Awards

Authored marketing plans that exceeded goals by 212%

Authored strategic plans that led to exceeding agency veteran hiring goals 

Grew agency LinkedIn followers by 18K in a year

Led an HR social media team to achieve a 7% engagement rate (double the industry standard) 

Grew Employee Resource Group by 25% in a year

Revamped internal and external communication channels, resulting in a 25% membership growth for military association

"She has an incredible gift for turning complex ideas into clear, concise, and impactful messages, ensuring that every newsletter, email, and announcement reflected the utmost professionalism and purpose."

Alford K.

"As a communicator, Liz excels at crafting clear, compelling messages that resonate with a wide variety of audiences, but always with the distinct audience in mind. She is adept at quickly capturing attention, while concisely and clearly conveying meaning and substance. Her diplomatic approach ensures all stakeholders are heard and valued."

Dorene M.

"Liz's strategic mindset enabled her to create our first strategic communications plan in a decade, aligning our goals and messaging."

Mark O.

Connect with Liz on LinkedIn